Breakfast taking over

How the Breakfast Mania is Taking Over the Fast Food Industry

Breakfast Mania! A lot of people believe that breakfast is the most important meal of the day, since it feeds the body after an extended period of fasting (during sleep). That has led to a certain paradigm shift in breakfast meals, because many people are insisting that breakfast fare should […]

New Menu Concepts

16 Fresh New Menu Concepts Sure to Change Your Fast Food Experience

Fast food franchises are constantly chasing consumer tastes by reinventing their menu experience. From the items they offer to how their customers order, chains are in a never ending hunt for fresh new ideas. It’s an exciting time within the industry as customer preferences change and technology continues to unlock […]